รายละเอียดในรูปแบบ MARC
| 000 -LEADER |
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| fixed length control field |
03153nam a22002657a 4500 |
| 003 - CONTROL NUMBER IDENTIFIER |
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| control field |
NALT |
| 005 - DATE AND TIME OF LATEST TRANSACTION |
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| control field |
20251105133518.0 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION |
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250922b enk||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER |
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| International Standard Book Number |
9781350444447 |
| 040 ## - CATALOGING SOURCE |
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| Original cataloging agency |
NALT |
| 100 1# - MAIN ENTRY--PERSONAL NAME |
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| Personal name |
Nisar, Tahir M. |
| 9 (RLIN) |
66886 |
| 245 10 - TITLE STATEMENT |
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| Title |
Personalization and digital social markets: disrupting the capitalist economy / |
| Statement of responsibility, etc |
Nisar, Tahir M. |
| 250 ## - EDITION STATEMENT |
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| Edition statement |
1st ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. |
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| Place of publication, distribution, etc. |
London : |
| Name of publisher, distributor, etc. |
Bloomsbury Publishing (UK), |
| Date of publication, distribution, etc. |
2025. |
| 300 ## - PHYSICAL DESCRIPTION |
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| Extent |
Online resource |
| 505 0# - FORMATTED CONTENTS NOTE |
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| Formatted contents note |
Introduction -- Part I. Product and Content Personalization -- 1. Personalized Selling in the Entertainment Business -- 2. Industrial Transformation and AI -- 3.Automation, Jobs, and the Future of Work -- 4. Data-driven Personalization and Consumer Concept -- 5. Personalization in Product Design -- 6. Human Creativity and Personalizing Work Experiences Part II. Personalization and Platform Ecosystem -- 7. Social Commerce in Online Marketplaces -- 8. Fast Fashion and Circular Economy -- 9. FinTech: Revolutionizing the Financial Landscape -- 10. Beyond Ownership: The Rise of the Sharing Economy -- 11. Gig Economy: New Employment and Work Institutions Part III. Personalization: Challenges and Opportunities -- 12. Responsible AI and Personalization -- 13. Social Media and Platform Governance -- 14. A Paradigm Shift in Production and Consumption Appendix Bibliography Index. |
| 520 ## - SUMMARY, ETC. |
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| Summary, etc |
Tahir Nisar presents a cogent, compelling account of recent developments and disruptions within the digital economy, and particularly within the industrial and service sectors. Through an original, overarching framework rooted in the concept of personalization and its antecedents, Nisar identifies radically new forms of relationships, both economic and social, among firms and customers. These new relationships are driving major changes in commercial and industrial firms policies and practices, and in turn, in the entire market economy. E-commerce trading, user-generated content, virtual communities, co-creation, influencer movements, FinTech, and sharing economies have strengthened the hands of consumers and have encouraged developments in cognitive technologies such as AI automation, which in turn create new ways of working and disruptions to traditional capital-labour relations. Ultimately, what emerges from this study is a picture of how digital technologies unleash forces of change that are creating new forms of social and economic sharing arrangements and new forms of social organization. For its empirical depth and and theoretical rigor, this book is essential reading for researchers and students interested in emerging, alternative forms of economics, business, and management, and particularly those interested in the digital economy and the state and future of capitalist markets. |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Economics |
| 9 (RLIN) |
66887 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
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| Topical term or geographic name as entry element |
Electronic commerce |
| 9 (RLIN) |
289 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Economic systems & structures |
| 9 (RLIN) |
66888 |
| 650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM |
|---|
| Topical term or geographic name as entry element |
Financial services industry |
| 9 (RLIN) |
66889 |
| 856 40 - ELECTRONIC LOCATION AND ACCESS |
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| Uniform Resource Identifier |
<a href="https://www.bloomsburycollections.com/monograph?docid=b-9781350444447">https://www.bloomsburycollections.com/monograph?docid=b-9781350444447</a> |
| Public note (Online Database name) |
E-Book |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) |
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| Koha item type |
E-Book |
| Source of classification or shelving scheme |
Library of Congress Classification |
| 996 ## - STAFF PROCESSING RECORDS (NALT) |
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| Staff name |
jamriang.p |
| Staff type |
CATSTF |
| Acquisition or Cataloging date (ใส่ปี ค.ศ. : YYYY-MM-DD เช่น 2023-03-15) |
2025-11-05 |
| 998 ## - STAFF NAME |
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1020 |
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นางจำเรียง ระวังสำโรง |
